Youtube SEO Tips For Ranking Top of Search Engine
- shreya sen
- Dec 9, 2022
- 2 min read
YouTube is the largest video search engine which gets every day 122 million users. YouTube SEO means placing the video on top of search results. So, if you want the content to beat the competition and be placed at the top, you must know the SEO tips to be there provided by the best SEO company in Kolkata.
SEO YouTube is increasingly employed by brands, as who wouldn’t want to be at the top of YouTube search results? But, what are the factors that make them position at the top position, and how does SEO influences the ranking, you will find out in the blog.
Keywords in the Title Matter
It’s the same thing that we often do for ranking websites on Google search engines. The written content must use relevant keywords, on which your video is focusing. The keyword must be placed naturally in the title and the description, so anyone who searches for a relevant keyword can get your content with ease.
Optimize the Video Description
YouTube only has one or two lines as video descriptions, and users have to tap on “read more” to learn about the content completely. This is why, it is important to keep the relevant keywords in the first two lines, otherwise you cannot convenience your audience to tap and check the video.
Use Custom Thumbnails
If you are an avid watcher of online video content, you must have seen from relevant to most bizarre thumbnails. The reason is thumbnail is what users see before they see the video, and if it is not compelling enough, it decreases the chance of clicking the content.
According to the creator's academy, “90% of content on YouTube has custom thumbnails”. To create a custom thumbnail, your account must be verified.
Use Cards in the Video
So, have you seen the little “i” icon on the right corner at the top of the video? Yes, that icon is known as a card, which helps in promoting your brand on your channel. It gives links to previous videos, to hook the viewer, so they can get to know more about your content and also learn if any video has a background story, that is posted earlier.
Conclusion
So, if you are planning to build your brand from scratch, make sure you follow these tips and gain traction on the largest video search engine platform. By keeping these factors in mind, and providing quality content, you can become the biggest YouTuber and gain the perks that YouTube provides to its creators.
As it is not possible for a lot of brands who want to make it big on YouTube to produce content and also focus on SEO, it is best to outsource it to the best SEO company in Kolkata.
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